DILG bans photos, names of local officials on Pantawid Pamilya streamers

March 11, 2012 12:16 am 

MANILA, March 10 – The Department of the Interior and Local Government is prohibiting the display of photos and names of local government officials in posters or streamers, particularly in the announcements of activities related to the government’s Pantawid Pamilyang Pilipino program (4Ps).

DILG Secretary Jesse Robredo said he issued a directive Saturday to provincial governors and city and municipal mayors on the recommendation of the National Advisory Committee on the Pantawid Pamilyang Pilipino program.

It is composed of different line agencies of the government headed by the Department of Social Welfare and Development.

In its recommendation to the DILG, the advisory committee said it has been observed that photos and names of local officials are seen prominently displayed in the announcement streamers and posters of the 4Ps which is the centerpiece of the national government’s poverty reduction program.

“In the spirit of good governance, transparency and accountability in the implementation of the poverty reduction programs of the national government, the display of photos/ pictures and names of government officials in posters/streamers in the announcements of 4Ps-related activities is hereby prohibited,” said Robredo.

The Pantawid Pamilyang Pilipino Program (4Ps), also known as the Conditional Cash Transfer Program (CCT) being spearheaded by the DSWD, aims to alleviate the quality of life of impoverished Filipinos by giving cash grants of up to P 1,400 to indigent families who have kids ages 14 years old and below.

In return, beneficiaries are required to send their children to school, and the mothers must go for regular prenatal or postnatal care.

Earlier, the DILG, DSWD and the Department of Health agreed to push for the convergence of programs and projects intended for the poor LGUs identified by the National Household Targeting System such as the 4Ps, the Health Department’s Kalusugang Pangkalahatan Community Health Mobilization Program and the DILG’s Water for the Waterless LGU program.

Robredo said the convergence strategy intends to expedite the implementation of poverty reduction programs, and rationalization of funds by the national government.

“We, however, acknowledge the support and cooperation of our local governments in the implementation of these pro-poor programs to the identified beneficiaries of the NHTS,” he said.

In 2010, the DILG issued a similar directive, forbidding the use of names and images of officials in billboards and signages of government programs and projects, as well as on fire trucks, ambulances and police cars. (PNA) hbc/JCA


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