PHILTOA’s 26th PHL Travel Mart adapts QR code systems in tour packages

September 2, 2015 by · Comments Off on PHILTOA’s 26th PHL Travel Mart adapts QR code systems in tour packages 

By Azer N. Parrocha

MANILA, Sept 1 (PNA) — Travel junkies set to visit this year’s Philippine Travel Mart (PTM) now have a digital way of window-shopping with quick response (QR) code systems being incorporated in tour packages being offered.

Read more

PHILTOA’s 26th PTM adapts QR code system in tour packages

September 2, 2015 by · Comments Off on PHILTOA’s 26th PTM adapts QR code system in tour packages 

150901174118Travel junkies set to visit this yearís Philippine Travel Mart (PTM) now have a digital way of window-shopping with quick response (QR) code system incorporated in tour packages being offered. Philippine Tour Operators Association (PHILTOA) and PTM Chairman Cesar Cruz (right)
said that the PTM is the first travel exhibition in the country to adapt the QR code system. It is PHILTOAís way of reaching out to the millennial market since the QR code by definition is a type of 2D bar code used to provide access to information through a smartphone, Cruz added during the 26th PTM press conference held at the Makati Diamond Residences, Makati City on Tuesday (Sept. 1. 2015). Also in photo (from left) are 26th PTM Deputy Secretary General Margie Munsayac; G Eco Tours Project Manager Ismael Cabigao; and 26th PTM Secretary General Emy Malate. (PNA photo by Ben Briones)
SCS/bvb