2nd Baby and Family Expo Philippines 2014 underway at Mall of Asia

December 6, 2014 4:31 am 

MANILA, Dec. 5 — The 2nd Baby and Family Expo Philippines (BFEP) 2014, one of the biggest family events of the year, was launched on Friday at the SMX Convention Center, Mall of Asia Complex, Pasay City.

Department of Health (DOH) Assistant Secretary Eric Tayag, who was invited to grace the ribbon-cutting and opening ceremony, reminded mothers on the importance of patronizing non-toxic toys for their children by buying only from reputable sources such as the exhibitors at the exposition.

Dr. Tayag was joined by Johnson & Johnson’s Dr. Tricia Subido, who shared with the parents different ways of taking care of their babies' sensitive skin.

Now on its second year, BFEP is organized by MEDIACOM Solutions Inc., a specialized trade marketing, business community building company and a professional exhibition and convention organizer in the Philippines.

Supporters of the event include the DOH, New Born Screening Reference Center, Philippine Ambulatory Pediatrics Association, and SOS Children Villages Philippines.

Highlight of the opening ceremony was the BFEP Brand Awards 2014, which gives recognition to distinguished brands that continue to manifest excellence in the baby, kids, pregnancy and parenting industry.

From Dec. 5 to 7, the whole family can avail of exclusive promotions from over 100 exhibiting stores and brands.

The BFEP has lined up various topics to be discussed by industry experts such as pregnancy, newborns, infants, toddlers, kids and parenting products.

Moreover, children can enjoy interactive activities, exciting games, as well as various attractions inside the hall, including Toy Museum, World of Science, Arts & Crafts Studio, Face Painting Station, Wonderland Playground and many more.

“This 2014, we are glad to showcase 10 international exhibitors with more innovative products and services, as well as educational seminars, games, magic shows and a large playground area to be enjoyed by all the kids. We are looking forward to further promote and grow the industry and provide quarterly educational parenting events in 2015,” said David Abrenilla, founder and managing director of BFEP and chief executive officer of MEDIACOM Solutions Inc. (PNA)

SCS/SDT/EDS

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